GP Care chairman Dr Phil Yates has been featured on PulseToday, discussing the issue of being a practising GP with a perceived conflict of interest. His views were echoed by those of Dr Stephen Bassett - another GP with a potential conflict of interested - who stated, "The key to success in this instance, as always, is openness and honesty in the context of a relationship of respect and trust with your patients."
Dr Yates concluded by reiterating the GMC guidance on the matter:
"The GMC has issued clear guidelines to manage/avoid conflicts of interest. Essentially, the GP should be transparent about their involvement with the organisation and openly offer alternative options. The patient should be given clear unbiased information and offered as much support in making their decision about their choices as possible."
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